At a time when companies are scrutinising the ROI of every expenditure, why invest in data quality? Simply put, accurate and complete data throughout the organisation provides a gold-mine of intelligence that can be used to strengthen competitive position.
Today, companies are bombarded with an exploding volume of data in corporate applications and through social media. Data inaccuracy is at an all-time high.
ArticleData Dialogue: Zions Bancorp Capitalizes on a Master Data Strategy Michael Goldberg 30 January 2017 Looking to better serve its small business community, Zions Bank employed a master data strategy to create a single, trusted view of its customers. Read More
ArticleThe Value of Referential Data in Your Master Data Program Elizabeth Barrette 7 February 2017 Proactively cleaning, enriching and mastering your database will help you reach the right people to drive qualified ROI. Read More
VideoMaster Data Management Comes of Age Chris Lucas 27 March 2017 Three reasons why Master Data Management has come a long way since the days of the “build it and they will come” approach. Read More